Artist Biennial

John Baldessari

1931–2020

49 works in the collection 20 exhibitions at the Whitney

Biography

One of the most notable figures of West Coast conceptual art and an influential teacher, John Baldessari began moving beyond traditional artistic forms in the mid-1960s. His inventive, irreverent art of the past fifty years encompasses painting, photography, prints, film, video, installation, and sculpture. Baldessari’s use of found and appropriated imagery has raised important questions about what constitutes authority or authorship; where the boundaries between different mediums lie; what relationships exist between words and pictures; and how images accrue meaning differently depending on context.

This work is one in a series that pairs casual snapshots Baldessari took around the San Diego area with didactic texts and formulaic advice excerpted from art theory or how-to books. The idea of artistic skill and originality is challenged in multiple ways. Baldessari hired a professional sign painter to letter the texts in a nondescript typeface—thus absenting his hand from the creative process— and chose purposefully “bad” images that betray conventions of photography. The traditional hierarchy of mediums, especially the presumed superiority of painting to photography, is no less sacred: by printing his snapshot directly onto an emulsion- coated canvas, Baldessari uses a photographic technique to create a painting. With his signature humor and irony, this work renders Baldessari the “slavish announcer” described in the caption.

Works in the collection

Exhibitions at the Whitney